Edible Beauty is a premium Australian skincare brand that blends traditional botanicals with evidence-based actives to deliver clean, effective, and luxurious beauty solutions. Naturopath-formulated, vegan, and cruelty-free, their products focus on both inner and outer beauty — from herbal teas to topical serums.

To support Edible Beauty’s sophisticated and wellness-driven brand identity, The Social Content Factory created a series of lifestyle photographs and high-performing Reels that brought their product benefits to life. We highlighted the brand’s elegant packaging, natural ingredients, and radiant skin results in calming, light-filled settings that speak to the ethos of clean luxury.

Our content helped reinforce Edible Beauty’s position in the natural skincare market and gave their team the tools to elevate visual storytelling across social and digital platforms.