What's Trending on Social Media This August
Are you ready to check out this month's social media trends? Keep up with the latest videos, catchy music, and trending hashtags and see how you can mix them into your content to spark more engagement and increase your reach.
Trend #1 - I was today years old when...
How to use it:
A humorous way for people to share moments when they realized something new or learned an interesting or surprising fact
Example:
I was today years old when I learned that using [insert product name] helps [insert problem it solves]
Trend #2 - This trend but the...
How to use it:
A video featuring a person dancing to trending audio while their outfits changes throughout the video
Example:
Fashion brand - This trend but the Summer holiday edition
Beauty brand - This trend but the makeup looks edition Protein brand - This trend but the protein flavours edition
Trend #3 - Reverse video announcement
How to use it:
A video played in reverse, where someone throws a crumpled piece of paper, and as the video rewinds, the paper returns to their hand, uncrumples, and reveals a message written on it.
Example:
Here are some different ways this could be used with the paper revealing messages like:
Product launch: "Introducing Our Latest Product - Available Now."
Limited-time pffer: "Flash Sale! 24 Hours Only - Don’t Miss Out."
Event announcement: "Join Us for Our Live Webinar."
Customer milestone: "Thank You for Helping Us Reach 10,000 Customers!"
Contest announcement: "Enter Our Giveaway for a Chance to Win"
Trend #4 - Spoiler alert
How to use it:
Posting a short, 5-second B-roll video with text overlay that "spoils" the outcome by revealing how everything turns out well in the end.
Example:
Product Success Stories: A skincare brand could use this trend with a B-roll of someone applying their product, with the text, "Spoiler alert: Your skin clears up, and you glow with confidence."
Customer Satisfaction: A food delivery service could show a B-roll of a delivery driver on their way with the text, "Spoiler alert: Your meal arrives hot and fresh, and dinner is perfect."
New Product Tease: A tech brand could show a close-up of a sleek product in development with the text, "Spoiler alert: The new release is everything you’ve been waiting for."
Sales or Promotions: A fashion brand might use a B-roll of clothes on a rack with the text, "Spoiler alert: You find the perfect outfit, and it’s on sale."
Customer Experience: A travel brand could use footage of a beautiful destination with the text, "Spoiler alert: You book the trip, and it’s the vacation of a lifetime."
Trend #5 - "I'm looking for a man in finance"
How to use it:
Brands use this trending audio but replace the lyrics with text overlays on their videos that highlight the benefits, features, or unique selling points of their products or services.
Example:
I'm looking for [insert target audience] who want to [insert product benefits]
Trend #6 - Millennial Vs. Gen Z
How to use it:
Brands use this trend to highlight differences in preferences, habits, or styles between these two generations in a fun and relatable way.
Example:
Create a split-screen video showing how a Millennial and a Gen Z user would each use or style the same product differently, or show which product each generation would choose from your lineup
Trend #7- If I won the lottery, no one would know.
How to use it:
A great idea for showcasing all your products in one video while adding a hint of "this is luxury". A clever and subtle way to showcase luxury or high-end products by implying that, although you wouldn’t openly flaunt newfound wealth, certain small changes or upgrades in your lifestyle would give it away.
Example:
Fashion Brand: Showcase luxury accessories like a designer handbag, watch, and shoes subtly integrated into daily life with the text "But there will be signs..."
Tech Brand: Highlight premium gadgets like a smartphone, laptop, or headphones, showing them seamlessly fitting into a routine as "signs" of an upgraded lifestyle.
Beauty Brand: Display luxury skincare or makeup products, used in an elegant setting, hinting at newfound luxury through these subtle upgrades.
Home Decor Brand: Show refined home upgrades like a stylish chair, luxurious rug, or designer lighting, suggesting these are the "signs" of winning the lottery.
TRENDING MUSIC
(APPROVED FOR BUSINESS ACCOUNTS)
Instagram TRENDING MUSIC
TIKTOK TRENDING MUSIC
HASHTAGS
Apparel
#summervibes
#whatsinmybag
#womenownedbusiness
#backtoschool
#dressup
Beauty
#glowingskin
#antiaging
#lipcombo
#selfcareroutine
#hairroutine
Food & Beverage
#meat
#sweettooth
#treatyourself
#sweettreat
#dinnerwithme
Health
#healthyeating
#healthyfood
#healthyrecipes
#cleaneating
#eatclean
Home
#cleantok
#dreamhome
#homesweethome
#dreamhouse
#housegoals
Household
#homedecor
#interiordesign
#cleaningtiktok
#cleanwithme
#kitchentok
Pets
#puppies
#rescue
#animallover
#cutedogs
#funnycats